š§Ŗ Partātime Conversion Rate Optimization (CRO) Specialist (Path to Fullātime Lead)
Posted 2025-08-27
Remote, USA
Full Time
Immediate Start
<p style="min-height:1.5em"><strong>Be Part of a Mission-Driven Team</strong></p><p style="min-height:1.5em">At Foundry for Good, we donāt just build businessesāwe build businesses that do good. Across our family of brands, we support nonprofits, trade associations, and mission-driven organizations with innovative software, impactful marketing strategies, and tools that empower positive change.</p><p style="min-height:1.5em">Hereās why youāll love working with us:</p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Stability & Growth</strong>: Weāre 100% self-funded, with no outside investors or debt, meaning long-term stability and thoughtful growth.</p></li><li><p style="min-height:1.5em"><strong>People-First Culture</strong>: Our 95%+ employee retention rate reflects our commitment to competitive pay, respect, and career development.</p></li><li><p style="min-height:1.5em"><strong>Global Collaboration</strong>: Work with talented team members in the US and the Philippines who share your drive for excellence and impact.</p></li><li><p style="min-height:1.5em"><strong>Mission-Focused Work</strong>: Every role here supports organizations making the world a better place.</p></li></ul><p style="min-height:1.5em">If youāre ready to grow your career while making a difference, weād love to hear from you!</p><p style="min-height:1.5em"><a target="_blank" rel="noopener noreferrer" href="https://vimeo.com/1059846216/d84c59a1e7?share=copy">Watch Our "Meet the Team" Video</a></p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Why this role rocks</strong></p><p style="min-height:1.5em">Tired of shuffling marginal buttonācolor tests? </p><p style="min-height:1.5em">Here youāll <strong>design the entire CRO program from scratch</strong> for missionādriven B2B SaaS sites that already pull meaningful traffic. </p><p style="min-height:1.5em">Part-time for the first 3ā6 months, and youāll have the opportunity to step into a fullātime leadership seat to scale the practice.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>Meet the Team<br></strong>We currently have 100+ team members who live in the Philippines, who have been fantastic team members, and weāre excited to add new team members to this new role! </p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>What youāll own</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Sales collateral</strong> ā slide deck & 1āpager pricing sheet, created once at kickoff (refresh as needed)</p></li><li><p style="min-height:1.5em"><strong>Webpage copy</strong> ā serviceāline landing page, created once at kickoff</p></li><li><p style="min-height:1.5em"><strong>Thought leadership</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">1Ć 30āmin webinar (topic + slides + live delivery), Monthly</p></li><li><p style="min-height:1.5em">2Ć outbound/ nurture emails (HubSpot), Monthly</p></li><li><p style="min-height:1.5em">2Ć LinkedIn posts (your byline or founder ghostwritten), Monthly</p></li><li><p style="min-height:1.5em">1Ć AIāassisted blog post (1,000 ± words), Monthly</p></li></ul></li></ul><p style="min-height:1.5em"><strong>Dayātoāday you willā¦</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Audit funnels with GA4, Hotjar, and Clarity; identify dropāoffs.</p></li><li><p style="min-height:1.5em">Draft hypotheses, set success thresholds, and launch A/B or MVT tests with VWO (or your preferred tool).</p></li><li><p style="min-height:1.5em">Coordinate lightweight dev tweaks (HTML/CSS) when needed.</p></li><li><p style="min-height:1.5em">Turn every test resultāwin <strong>or</strong> learnāinto snackable content for emails, posts, and webinars.</p></li><li><p style="min-height:1.5em">Report wins & next steps to our Service Development Manager in a weekly 30-minute checkpoint (held between 8 a.m.ā12 p.m. ET).</p></li></ul><p style="min-height:1.5em"><strong>Success looks likeā¦</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Sales deck becomes a paid diagnostic product.</p></li><li><p style="min-height:1.5em">Weāre confident enough in the motion to flip you to <strong>fullātime ServiceāLine Lead</strong> (competitive PH salary + growth upside).</p></li></ul><p style="min-height:1.5em"><strong>Mustāhave chops</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">5+ yrs running CRO programs: test design, stats interpretation, GA4 funnels.</p></li><li><p style="min-height:1.5em">Fluent with Hotjar/Clarity heatāmaps, VWO (or equivalent), basic HTML/CSS edits.</p></li><li><p style="min-height:1.5em">Clear copy instincts for headline/CTA variants.</p></li><li><p style="min-height:1.5em">Crystalāclear English; youāll present findings live on webinars.</p></li><li><p style="min-height:1.5em">Degree from UP, DLSU, Ateneo, UST</p></li><li><p style="min-height:1.5em">Reliable WFH setup in the Philippines.</p></li></ul><p style="min-height:1.5em"><strong>Niceātoāhaves</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Userāresearch interviews & JTBD surveys.</p></li><li><p style="min-height:1.5em">Copyātesting frameworks (e.g., 5āsecond tests).</p></li><li><p style="min-height:1.5em">SQLālevel attribution experience.</p></li></ul><p style="min-height:1.5em"><strong>Compensation & path</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Partātime flat rate:</strong> <strong>USD $500ā$800/month</strong> for the first 3ā6 months (10ā15 hrs/week).</p></li><li><p style="min-height:1.5em"><strong>Conversion:</strong> Fullātime salary <strong>competitive with senior PH talent</strong>āexact number based on your impact.</p></li><li><p style="min-height:1.5em">Growth mindset culture: bias for action, lowāego collaboration, dataādriven experimentation.</p></li></ul><p style="min-height:1.5em"></p>